Advice on marketing, business strategy and of course info on factor1 projects.

Great Quote from Seth Godin about change

Uncategorized — Posted by: mattadams on June 27, 2007 at 8:41 pm

“Most organizations need a good reason to do something new.

All they need is a flimsy excuse to not do something for the first time.

And they often need a lawsuit to stop doing something they’re used to.”

Wow. So many large organizations suffer from this. How can I break the mold?