Advice on marketing, business strategy and of course info on factor1 projects.

Friends dont let friends use IE6.

Marketing — Posted by: mattadams on June 30, 2008 at 7:00 am

I found a great website to help promote the extermination of IE 6 use.

www.savethedevelopers.org

I normally use Safari. But Opera is growing on me. It has some slick features.

So if you are a developer, help promote this. If you are a client / potential client, please stop using IE 6. Seriously, it was replaced almost 3 years ago by IE 7.

Interesting thing about creating value

Research — Posted by: mattadams on June 29, 2008 at 10:54 am

I have been thinking about the value of high milage cars. And something I find funny, is sometimes the balance between usability and actual MPG is so vast, that I fail to see the point, yet many consumers are hooked by the car companies that have created hype and value.

3 cars for comparison

The Smart car
Honda fit
Toyota Yaris

The Costs:

The Smart car: $11,590
Honda fit: $13,900
Toyota Yaris (2 door): $11,550
(costs are based on 2008 models costs, and dont include tax, title, license)
Due to the demand, these prices may vary at dealers. My brother-in-law was looking for one of these, and most dealers had inflated prices.

The MPGs:

The Smart car: 33/41
Honda fit: 28/34
Toyota yaris: 29/35
(City/highway – manual cars, based on EPA estimates)

So here is what find really interesting. I have been seeing more and more of the smart cars on the road recently. If you have ever seen one in person, you’ll know this, but they are about the size of a small golf cart.

So i guess the question is: is the value of that extra 6 mpg worth the smallest car on the road? No back seat, barely a trunk. The yaris at least has a back seat, and a larger trunk.

The math on 6 mpg, for a 15,000 mile a year driver, at current gas prices ($4.25 gal) comes out to a $267 dollar savings. I better not forget to factor in the $40 cost savings of the yaris purchase price.

Maybe this is me, but the value of a trunk and back seat is worth the $267 per year. So I clearly place my value in biggest space for the buck. But is the created value of the smart car, for the smart car buyers that $267 savings per year?

Audience and screen size on different mediums.

Discovery — Posted by: mattadams on June 23, 2008 at 9:11 am

Is this funny, or it just me?

In the world of web, when we have 25% of the viewers on a small screen, we accommodate to them. We base our site designs to fit to the weakest, least advanced of the population.

Yet in the world of TV, now that 20% of the market has wide screens, the networks are switching to a wide screen format. I sit there on my 32″ 4:3 TV, and stuff is cut off left and right.

Why is this acceptable for TV, but not web?

thoughts?

Stuff I find on the interwebs.

Discovery — Posted by: mattadams on June 18, 2008 at 12:42 pm

Welcome to another exciting edition of “stuff Matt finds on the web”. Wow the internet never ceases to amaze me. So many amazing developers, designers and some times idiots live on the web.

Email Spam Blocker – Enkoder

This tool is sweet. Hides your email from spammers. Comes in 2 flavors. An online edition, and a newly released application for your desktop. (Sorry Windoze users, mac only). Thanks hive logic for being cool.

Best kids book ever


Yep. its real. Published by Microsoft to promote the Windows Home Server OS.
Found via Inc.

Way cool visual search engine

Being a creative visual person that i am, I found this pretty cool. And I think google should be somewhat worried. Worried enough to buy out veiwzi, and make it googles own.
http://www.viewzi.com/. Too bad its hard to remember to use and spell.

The internet was invented in 1934

The New York times has an article on what looks to be the first concepts of the internet by a Belgium information scientist named Paul Otlet. Otlet even dreamt up online social networking & file sharing. Here we thought myspace & napster were first.

Is it stealing?

Discovery, leadership — Posted by: mattadams on June 18, 2008 at 10:34 am

So I browse the web. A lot. I tend to look at a lot of design firm websites. So today I pose this question: Is using apple application icons on your site stealing?


I see this the most when browsing design firm sites. I see they use the great little system preferences icon. Or the the ical icon.

So when you are placing these icons next to your tools, applications, or services, is this stealing? Didnt apple go to great lengths to create these beautiful icons? As a creative firm, does this show you are okay with stealing others work for your benifit? What message does this present.

Me personally, I say Yes. I think this is ripping off apple. These icons are not open source for your use. Sure if you are promoting your podcast, i say its okay to use the podcast or RSS icon. But to use the address book icon next to your contact info is too far.

It gets under my skin the more I think about it. Now I am to the point that I instantly discredit the firm for being creative. I feel they stole for their own site, what did they steal for their clients?

What are your thoughts? Am I off on my own in this?

Site launches – June 3

Site Launches — Posted by: mattadams on June 3, 2008 at 2:12 pm

More Site launches.

Westridge Church

Westridge Church has been in progress for a long time. The team at westridge and the factor 1 team has spent many hours on fine tuning, designing and developing a knock out site. Its probably one of my favorites out right now.

Westridge.com

Church Relevant

This is probably the craziest CSS driven, Content Management System site we have ever built. Usually when a design this advanced is called for, we go to flash. We really wanted to maintain Search Engine Optimization, and ease of updating by the Church relevant staff. This is the result.
Church Relevant Site
ChurchRelevant.com

Cool stuff found

blogging — Posted by: mattadams on June 3, 2008 at 7:37 am

So every now and then I have to have a post with cool junk found on the internet.


I have been playing with evernote for a day or so now, and it is really cool. I like that it syncs well, has a desktop application for offline editing (mac, PC, iphone & windows phone compatible), and overall is really easy to use. If you find yourself using multiple computers like me, this is a great tool to save everything.

I have 20 invites left if you want an account, post a comment and I will invite you.

Qi Zhong Stadium has a roof that opens like an iris.


Will give you 50gb of online storage for free.

Johnny Lee has figured out how to hack a nintendo wii-mote into a crazy tool for tracking the players position and interaction on the TV.

Maybe 3d websites are on the horizon????

Have any cool tech stuff you found online to share? Post it in the comments! I really want to get more conversations going around here.