Advice on marketing, business strategy and of course info on factor1 projects.

Further your design education

design — Posted by: shannon noack on September 30, 2009 at 3:41 pm

We are all about learning new things here at Factor 1. We try to stay on top new design and coding trends, and we love finding new techniques to test and play with. I know we have quite the mix of regular readers here: fellow designers, other coders, and some clients that have no design or coding knowledge. I’d love to share some of our favorite learning resources here at Factor 1, some for beginners to learn more about what we do and some for the more advanced people here.

General Design Stuff
Smashing Magazine
DesignM.ag
PSDtuts
Training Sessions at Gangplank with Forty

Coding Stuff
CSS-Tricks
Nettuts
Noupe

Branding
Brand New
Logo of the Day
Logo Design Love
Logo Moose

Website Inspiration
Design Meltdown
Best Web Gallery
CSS Website

Other Awesome Stuff
The Dieline
Card Observer

Where are your favorite places to go for inspiration or learning new techniques?

5 years

business — Posted by: matt adams on September 28, 2009 at 3:19 pm

Did you know factor 1 opened shop 5 years ago this month?!??!

What should we do to celebrate?

SEO tip. Meta Keywords don't matter

seo — Posted by: matt adams on September 23, 2009 at 8:47 am

I have been telling this to clients for years. meta keywords don’t effect your search results with google. Content and back links do.

Google has always eluded to the fact that they ignore them, but today google shares a great blog post and video on the subject.

Q: Does Google ever use the “keywords” meta tag in its web search ranking?
A: In a word, no. Google does sell a Google Search Appliance, and that product has the ability to match meta tags, which could include the keywords meta tag. But that’s an enterprise search appliance that is completely separate from our main web search. Our web search (the well-known search at Google.com that hundreds of millions of people use each day) disregards keyword metatags completely. They simply don’t have any effect in our search ranking at present.

The Full article can be seen here: googlewebmastercentral.blogspot.com

IFESH site launch

Site Launches,Testimonials — Posted by: matt adams on September 21, 2009 at 3:21 pm

IFESH launched the site a few weeks ago, and is hearing great things about their new site. Esau had this to say about factor1:

“I highly recommend using the web design services of Factor1Studios. The firm is very professional, artistic, economic and very easy to work with. A Godsend to non-profits looking to build up-to-date websites.”

Esau Lolis
The International Foundation for Education and Self Help

Picture 2
www.IFESH.org

names. pick one.

Marketing — Posted by: matt adams on September 17, 2009 at 1:46 pm

paint

Is it Premium? is it Plus? Ultra? What makes it all 3?
Car companies do it too. Employee Plus Plus + pricing.

At what point is the ‘one-up-manship’ creating stupid product names?

KISS: Keep It Simple Stupid.

6 big site launches

Site Launches,Testimonials — Posted by: matt adams on September 8, 2009 at 11:56 am

no time for details today. we have been busy launching all kinds of great sites.

www.GetCollegeFunding.org

Screen shot 2009-09-08 at 11.49.13 AM

www.WelcomeToMaricopa.com

Picture 5

www.MidwaySD.com

Picture 4

www.DPchurch.net

Picture 3

www.IFESH.org

Picture 2

www.EngageCityChurch.com  - Our first client from Australia.

Engage Church

From Will @ Engage City:

Hey BIG thanks to the Factor 1 Crew for their amazing work on our brand spankin new website.
We love it!

the dirty on your web budget

Discovery,business,webdesign — Posted by: matt adams on September 1, 2009 at 1:34 pm

webprices1

The number one concern in any organizations quest for a new website is the cost. Everyone generally wants the best work for the cheapest price. I would say we see 4 out of 5 clients base most of their decision on the price. Sure some things like features, quality, and experience come into play. It just seems price always outweighs the others for many clients new to professional web design.

I wanted to take a chance to openly discuss how we come up with our prices.

Good web design costs good money. There is no way around it. Just the other day we picked up a new client, who thought our first proposal was too high, and went with a friend of a friend for a fraction of the price. You know this person, its your mom’s-co-worker’s-son’s-friend’s-cousin. They always swear that they can do $3000 worth of web work, for $500 and a smoothie. Here is the issue we hear time and time again, they get started, the project gets rough, and they walk away.

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