Top 10 things to consider when building a website
In no real order of importance.
- Who is your audience?
location, age groups, demographics, etc. - Why are they there?
research? purchase? contact? - What are your top 5 goals of the site?
increase sales, increase awareness, PR. - Once its up, who will maintain the content of your site? you, a staff member (if so how?), the web design firm.
- How will your market your website
Search engines, ads, social media, grass roots word of mouth - Who will be building it?
you, your brothers son, a fly by night freelancer, or maybe a quality design firm - What is your budget?
$500 or $5000. Set realistic goals. Good sites do not cost $500. - Can you read testimonials, or speak to references of the web firm?
- Who will be writing content and supplying the photos?
- What should your domain be, and who will be hosting it?
These are a few questions we ask all new clients, and potential clients. They are some of the most important questions to think through as you get started on building a website.
3 Comments »
RSS feed for comments on this post. TrackBack URI
Another good one is how do you expect your site to affect your bottom line? That bottom line can be more revenue, more church members, or some other metric. But establishing what your expectations is a good way to gauge the effectiveness of your site.
Great point.
[...] your lips in your first meeting. Why not have your web page do this as well? Some common pitfalls (as Matt noted here) are easily avoided when you engage a professional design company. The DNA of your organization [...]